It has been reported that the TV star Simon Cowell has hired a search engine optimisation firm to clean up his online image and make sure only positive stories appear when a search is done on his name.
Simon Cowell is well-known for being forthright and, some would say, rude in his treatment of contestants and sometimes even fellow judges and presenters on his X-Factor show. With a new series about to begin, it appears that Simon is keen to clean up his reputation with some SEO housekeeping.
The TV magnate’s representation has denied this story, however, alleging it to be a conspiracy theory. If curiosity takes the better of you, however, perhaps a Google search will clear up the matter.
Will you find images of Simon Cowell tripping through the tulips, holding hands with his intended, stories of him encouraging youngsters and giving to charity, and or is AngrySimon.com still high in the search ranking? The latter gives you access to a flash game that encourages you to give Simon a thrashing.
Perhaps even SEO wizards have their limitations in terms of reputation cleansing.
