Latest news

Research highlights importance of online reviews

Tuesday, April 08, 2014

Content marketing starts in-house but companies are becoming increasingly aware of the power of user-generated content, particularly when it comes to improving rank for local search terms.

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Microsoft 'unlikely to sell' Bing

Monday, April 07, 2014

Those working in the search environment see regular rumours emerge regarding the future of Microsoft's search engine Bing. However, recent developments suggest that a long-rumoured sale of the se

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Search engine market stats revealed for March

Friday, April 04, 2014

The latest set of search engine market share statistics has been revealed by StatCounter Global Stats.

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Google aiming to differentiate between authority and popularity

Thursday, April 03, 2014

To a human, the difference between popularity and authority is usually relatively self-explanatory; we can tell that just because a lot of people pay attention to a certain organisation or individual,

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The Times approaching profit for online news

Wednesday, April 02, 2014

The Times has reported that it is approaching the point at which it will start to turn a profit after implementing a paywall on its online news service.

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Bing testing 'alternative' search results

Tuesday, April 01, 2014

Bing is reportedly testing alternative search engine results to ensure that it does not fall foul of the EU antitrust settlement that was brought against Google.

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Social media 'important source of online news'

Monday, March 31, 2014

Social media appears to be an important source of online news for many people, with recent research finding that sites such as Reddit and Facebook are used by many to find news.

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