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Why this is the year of marketing to millennials

Thursday, March 22, 2018

2018 marks a landmark year in the digital marketing world, and not just in light of recent scandals between Facebook and Cambridge Analytica and the implications for a user’s data security, or o

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Video - the future of digital marketing?

Thursday, March 08, 2018

Video marketing really should be an important part of your marketing strategy in the coming year. Creating a short video that talks about your offering and even demonstrates your service gets people h

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Dive into augmented reality for digital marketing

Monday, March 05, 2018

The latest buzzwords in a long line of digital trends, or the next innovation that will change the face of the market? The jury is still out over augmented reality (AR), the technology that superimpos

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Rights and wrongs for thought leadership content

Thursday, February 22, 2018

Thought leadership content, when used correctly, can help your business build a reputation for providing valuable, problem-solving insights that your customers really want to read.

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How digital marketing trends could predict this year’s Oscars

Thursday, February 08, 2018

Though the winners of the film industry’s prestigious Oscar awards are decided by a secretive panel of judges, one digital marketing firm believes that this year’s trophy winners could be

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Three digital marketing stats to boost your Christmas

Thursday, November 30, 2017

Once upon a time, in the run-up to Christmas would have been characterised by shoppers flooding the UK’s streets, queuing up along high streets to sniff out the best festive bargains. Today&rsqu

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Marketers name mobile ad fraud as top digital concern

Thursday, November 16, 2017

Just shy of half (49.6 per cent) of marketing professionals say that advertising fraud is their top concern when marketing on mobile platforms, new research has found, suggesting more work needs to be

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